-
Ask Olga
Siri Tips
- 5 Ways To Siri (ously) Boost Business Productivity With The iPhone
- iPhone5: Redefining Rejection – A Cool New Call & Text Feature
- Siri: A Mean List-Makin’ Lady, and a Hellova Personal Assistant
- Next Gen Productivity: How Siri, iOS6 and iPhone5 Will Make Life Easier
- Let Me Pencil You In: Getting Siri On Your Calendar
change your
Category Archives: Online Marketing
Business MMA: The Rowdy Roundtable
Hey Long Beach-area entrepreneurs and locals who naturally think outside the box! I’d like to invite you to join me IN PERSON for an exciting event next Tuesday, May 28, 2013. Come bring your ideas and challenges that keep you … Continue reading →
Entrepreneurs, Marketers, And Crazy People Who Dance On Street Corners: The New Art of Business
This past Saturday, I was a keynote speaker for the Santa Barbara Business Expo, the inaugural event and brainchild of Sandy Goe. I met Sandy last September, when she approached me after I spoke at the California Women’s Conference. At … Continue reading →
Posted in all, game changers, Message, Off-line Marketing, Online Marketing, Social Media
|
Leave a comment
Face Facts: How To Allocate Your Money and Time To Facebook
Dear Olga: I get so distracted by social media that I feel like I’m not committing to other parts of my business. What percentage of my marketing budget (and my time) should I be allocating to Facebook… or should I … Continue reading →
Posted in all, Analytics/Measurement/Reporting, eCommerce, how to, Message, Online Marketing, q&a, Social Media, Website
|
Tagged facebook marketing strategy, social media tips
|
Leave a comment
Starting Strong: The 27 Most Important Marketing Strategies For A Web Startup
Dear Olga: What are the most important marketing strategies for a web startup? ~ Nora M., Social Media Startup, Calabasas, CA First of all, every startup needs to keep in mind that there are still offline marketing strategies that work. … Continue reading →
Are You Being Helped? How To Evaluate the Success of Your Content Marketing
Dear Olga: What’s the best way to evaluate the effectiveness of my content marketing efforts? ~ Erik D., B2B Technology Consultant, Seal Beach, CA First of all, let’s define “content marketing.” I suspect that you’re using one or more of … Continue reading →
Posted in all, Analytics/Measurement/Reporting, eCommerce, how to, Message, Online Marketing, q&a, Social Media, Website
|
2 Comments
Feeling The Love With Live Tweeting
Last week, I went to see a rare West Coast Seth Godin presentation, brought to Costa Mesa by Linked OC and Bryan Elliott. The room was packed with hundreds of entrepreneurs and business owners (and those aspiring to get out … Continue reading →
Posted in all, Future, game changers, Message, Mobile Presence, Online Marketing, Social Media
|
Leave a comment
Yelp Help: Advice for Would-Be Advertisers
Dear Olga: I own a small neighborhood restaurant with 4- to 5-star reviews on Yelp. Yelp keeps trying to get me to advertise with them. Is there a good reason for me to spend ad dollars there, even though I … Continue reading →
Tricks of the Tweet: Five Ways To Make Your Tweets Terrific
Dear Olga: What are the best ways for me to use Twitter to my advantage, beyond just blasting out Tweets about my industry and area of expertise. ~ Julie L., Professional Organizer, Los Angeles, CA I have a few ideas … Continue reading →
No Budget, No Problem: 10 Ways To Market Your Business For FREE
Dear Olga: I have $0 for marketing my online startup. What should I do? ~ Candy O., New Reviews Website, Irvine, CA With a zero dollar marketing budget, you need to be open to marketing yourself and gifting your expertise. … Continue reading →
Posted in all, eCommerce, how to, Message, Off-line Marketing, Online Marketing, q&a, Social Media
|
4 Comments
Homepage Homeruns: The 5 Things Startups Need To Know
Dear Olga: In order to be a successful startup, what should I be sure to have on my homepage? ~ Randy M., New E-Tailer, Riverside, CA Well, it’s all about simplicity, focus and a clear call to action. You must … Continue reading →